Coming Soon
Subscription Marketplace - Buy and sell subscription products and services
in Articles by

Want to buy a franchise opportunity? Great idea! Here is a high-level overview on what to look for: 

Operating History - A long history of success is the #1 thing to look for. If many other franchisees have been successful over the years, your chances are probably pretty good that you will be successful too. 

Location, location, location - Investigate the territory rights. Make sure that your site selection is a good one. Don't settle for a second rate site. 

Investigate - Don't believe everything you hear or read from the franchisor! Investigate. Lean on those experts around you such as an attorney or an accountant. Visit some existing franchisees(choose to visit ones that the franchisor does not recommend, not just the ones that they feed you). 

Labor pool - If your franchise is labor intensive (example: restaurant), what is the depth and quality of the available labor pool? Any business needs a strong qualified workforce in order to succeed. 

Initial training - Make sure that you and all key employees are adequately prepared. Grand opening support is a must. 

Ongoing support - A critical component for success. Make sure that all levels of support are included, and get it in writing upfront! Don't rely on their statement, "Don't worry, we will take care of you". 

Marketing programs - Franchise marketing is important. Make sure that any marketing dollars contributed to the franchisor are spent wisely. 

Purchasing power - Can the franchisor pass on cost savings to you based on mass purchasing power? 

Investment amount - While the upfront cost of the investment can seem expensive, in the long run it is probably not. A more significant expense can be the ongoing royalty and marketing fees. 

Exit strategy - If the opportunity does not work, what is your exit strategy? Will the franchisor assist you in re-selling the franchise? Will they help market it for you? Many franchisors will actually provide a section on their web site for franchise re-sales. Beware if there are a lot of re-sales relative to the total number of franchises in existence.

Please log in or register to reply to this topic.

Related topics

0 replies 1,021 views
posted in Articles by AmazingKitty
0 replies 1,041 views
0 replies 887 views
posted in Articles by CharmingChamp
0 replies 746 views
posted in Articles by Tabooccaneer
0 replies 832 views
posted in Articles by Robottom
0 replies 2,013 views
0 replies 1,288 views
posted in Articles by MysteryWasp
0 replies 1,386 views
posted in Articles by HarshThunder
0 replies 1,803 views
0 replies 2,105 views
0 replies 772 views
posted in Articles by Sassassin
0 replies 780 views
posted in Articles by HairyFoal
0 replies 2,101 views
posted in Articles by OpinionOwl
0 replies 987 views
0 replies 742 views
posted in Articles by Conjursa
0 replies 2,267 views
0 replies 940 views
posted in Articles by Octopuppy
0 replies 2,157 views
posted in Articles by Oystrich

55,458 topics

0 replies


2,554,288 users

Connect with us: