Search

News Feed

Business People Club

How to Get Your First Customer?

0 like 0 dislike
64 views
Posted by LovableStorm
How to Get Your First Customer?

Your comment

Your name to display (optional):
Privacy: Your email address will only be used for sending these notifications.
Anti-spam verification:
To avoid this verification in future, please log in or register.

1 Comment

0 like 0 dislike
commented by Finderpros

Starting a new business is always tough. You have spent hours and hours putting your Business Plan together, sorting out the financing, arranging your office and buying equipment. And the big day arrives … you have to get out there and secure your first customer. It all looked so easy when you were planning, but now this is real and doesn’t seem as effortless as you thought. What practical steps can you take to ensure your business gets off to a flying start? 

Put a Plan in Place If you didn’t write a Business Plan (tut tut!) then putting pen to paper is your first step. You have to careful plan what you want to achieve and what you are trying to do. A Plan will help crystalise your thoughts and ideas and act as a spring board for creative thought. It also will be a useful boost when you come to review your progress against what you set out to achieve – a cause for celebration or a kick up the backside! The key element in your Plan is to spell out exactly who your typical customer is going to be. Are they young or old? Well off, or on the look out for bargains? Single or married? Once you have clearly defined who you are after then chasing your first sale becomes easier. 

E-Mail All Your Contacts You may not think that personal friends and family may be interested in your product or service, but don’t forget that they have friends and family as well and so can help spread the word! E-mail every one in your address book and tell them, if they don’t already know, that you are starting up in business and need their help. In your e-mail describe what you do and the products you offer and request that they forward it to everyone in their address book. A bit ‘spammy’ I know but when such a note comes from someone you know then it doesn’t seem so bad. For those family and friends who don’t have e-mail, call them, write to them, to officially launch your business. Very quickly word will spread and enquiries and orders will start to flood in. 

Ask For a Referral It’s possible you may have ‘road-tested’ your business before you decided to go full time. In that case you will already have a small database of customers. Ask them if they can provide you with some names of people or businesses whom they think may be interested in what you have on offer. A referral, or positive recommendation, is a powerful and easy way to give your business a kick start. If you want, why not offer a small gift, or a discount on the next sale, for all customers who refer someone to you? This gesture will further cement your relationship. 

Tell Everyone You Meet Be a walking advertising board for your business! Find any opportunity to tell people, especially strangers, what you do. Be enthusiastic! Have a rehearsed opening which encapsulates everything about the benefits and problems your business offers and solves. Take your business cards wherever you go and leave them all over the place! Supermarkets, restaurants, shops, anywhere where people will find them. 

Be a Media Star The local newspaper or radio stations are always on the look out for stories which are of interest to the locality. Don’t expect them to run a story along the lines of ‘And today, Joe Bloggs has just started in business doing …’. Your story needs to be interesting and have an unusual slant. Did you travel the world and come up with your idea whilst riding a train in India? Did you have a flash of inspiration following a shocking experience? Carry out a survey which shows that local people are crying out for a service such as yours. Think of something that will grab the editor’s attention and this will increase your chances of appearing in print. 

Build Relationships Don’t be disappointed if you don’t get a sale on the first approach. Sometimes you have to patient. A way of achieving your batch of first sales is to concentrate on building a relationship with your prospective clients. Keep in touch, remind them you are still around and, assuming you have targeted correctly, they may eventually place that coveted order! If you are about to start your business get planning right now and start to implement some of these ideas to get your new business off to a flying start.

Related posts

0 like 0 dislike
1 Comment 105 views
0 like 0 dislike
1 Comment 145 views
0 like 0 dislike
1 Comment 54 views
0 like 0 dislike
1 Comment 38 views
0 like 0 dislike
1 Comment 100 views
0 like 0 dislike
1 Comment 42 views
0 like 0 dislike
1 Comment 40 views
0 like 0 dislike
1 Comment 42 views
0 like 0 dislike
1 Comment 48 views
0 like 0 dislike
0 comments 72 views
0 like 0 dislike
1 Comment 35 views
0 like 0 dislike
1 Comment 52 views
0 like 0 dislike
1 Comment 67 views
0 like 0 dislike
1 Comment 113 views
0 like 0 dislike
1 Comment 214 views
0 like 0 dislike
1 Comment 97 views
0 like 0 dislike
1 Comment 112 views
0 like 0 dislike
0 comments 156 views
0 like 0 dislike
0 comments 134 views
0 like 0 dislike
0 comments 391 views
0 like 0 dislike
1 Comment 53 views
0 like 0 dislike
1 Comment 41 views
0 like 0 dislike
1 Comment 57 views
0 like 0 dislike
1 Comment 38 views
0 like 0 dislike
1 Comment 47 views
0 like 0 dislike
1 Comment 40 views
0 like 0 dislike
1 Comment 61 views
0 like 0 dislike
1 Comment 43 views
0 like 0 dislike
1 Comment 45 views
0 like 0 dislike
1 Comment 42 views
0 like 0 dislike
1 Comment 36 views
0 like 0 dislike
1 Comment 35 views
0 like 0 dislike
1 Comment 29 views
0 like 0 dislike
1 Comment 66 views
0 like 0 dislike
1 Comment 39 views
0 like 0 dislike
1 Comment 36 views

Thank you for being a part of our awesome business community.

Here is the list of things you can do with us to grow your business.

  • Explore and share business tips, guides and resources
  • List your company
  • Visit learning center to browse tutorials
  • Build your personal and business profile
  • Post your resume to attract employers
  • Explore and post jobs
  • Explore and publish people's profiles
  • Ask questions and get anwers
  • Explore and publish webinars
  • Explore and list magazines

and more...

1,008 posts

605 comments

1 comment

23,471 users

Connect with us:
...