0 like 0 dislike
463 views
in Articles by
The personal brand you project affects others' decisions as to your intelligence, character and ability, and determines whether or not they want to do business with you. The way you dress (and act) has a remarkable impact on the people you meet professionally and socially. This greatly affects how they treat you.
Humans think with their eyes. A UCLA study proves that 85% of all decisions are made with our eyes. That's right: the visual you have has the most impact
If your personal brand is not professional and congruent, attractive and attracting you will be passed over - guaranteed. To be competitive, to have a greater influence on others, to attract more business and be more successful it's essential that you develop a well-thought-out personal brand.
Before you sell anything -- your product, company or service -- you sell yourself first. Shift the balance of power in your favor. When you brand yourself correctly, you are seen as more desirable and in demand.

Now take large, successful companies for instance. They understand the power of "branding" a product. They spend a lot of time, money and energy to create a "brand" that is eye catching and appealing enough to sell their product through to market. They want to make sure that the buyer has a strong connection with that brand.

Now think of yourself as a company with one employee -- you. How much time, money and energy have you spent in developing a "personal brand" that is unique enough to sell through to your market? An individual who has a well-defined personal brand has more status and a tremendous advantage over the competition in the market place. With a great personal brand, you are already half sold and thus far above the competition.

Please log in or register to reply this topic.

Related topics

0 like 0 dislike
0 replies 458 views
0 like 0 dislike
0 replies 428 views
0 like 0 dislike
0 replies 443 views
0 like 0 dislike
0 replies 475 views
0 like 0 dislike
0 replies 576 views
0 like 0 dislike
0 replies 488 views
0 like 0 dislike
0 replies 491 views
0 like 0 dislike
0 replies 487 views
0 like 0 dislike
0 replies 532 views
0 like 0 dislike
0 replies 420 views
0 like 0 dislike
0 replies 430 views
0 like 0 dislike
0 replies 531 views
0 like 0 dislike
0 replies 545 views
0 like 0 dislike
0 replies 514 views
0 like 0 dislike
0 replies 526 views
0 like 0 dislike
0 replies 521 views
0 like 0 dislike
0 replies 477 views
0 like 0 dislike
0 replies 807 views
0 like 0 dislike
0 replies 576 views
0 like 0 dislike
0 replies 556 views
0 like 0 dislike
0 replies 552 views
0 like 0 dislike
0 replies 496 views
0 like 0 dislike
0 replies 548 views
0 like 0 dislike
0 replies 496 views
0 like 0 dislike
0 replies 704 views
0 like 0 dislike
0 replies 406 views
Connect with us:
...